Purolator Launches PurolatorDIY Mobile App to Help Do-It-Yourselfers with Vehicle Filter Maintenance
Raleigh, N.C.- December 8, 2022 - Purolator Filters announced today that the company has launched a new digital tool, PurolatorDIY, a mobile app that offers an online automotive filter lookup and interchange guide for consumers.
The PurolatorDIY app is available to iPhone and Android mobile users and can be downloaded from the Apple App Store or Google Play. It allows consumers to access up-to-date catalog information for all Purolator oil, air, cabin air and fuel filters. By simply taking a picture of the vehicle identification number (VIN) number, the app’s fully integrated VIN decoder search option identifies the specific replacement filters required for their vehicle. Users can also search by part number or vehicle make and model to find the exact match.
The PurolatorDIY app provides access to the entire Purolator® filter family of premium products, which includes filters for virtually any passenger car, light truck, motorcycle, UTV, or ATV. The app also offers access to easy-to-use installation PDFs, along with product descriptions and part number specifications. Additionally, it has a tool to cross-reference part numbers from other filter brands and commonly used vehicles can be easily added to a customized favorites list.
“With the creation of the PurolatorDIY app, do-it-yourselfers are now able to access all the information they need to simplify the maintenance of their vehicles,” said Tina Davis, senior marketing manager of brand and communications at MANN+HUMMEL Purolator Filters LLC. “The mobile app is the latest digital tool Purolator has developed to make the filter part buying and upkeep process easier and quicker for consumers.”
Purolator Filters LLC is a division of MANN+HUMMEL- the leading global expert in filtration.
To download the PurolatorDIY app, visit https://www.purolatornow.com/en/diy-app.html
Press Contacts: Marissa Porcaro
Phone: 919-926-4164
Email: marisssa.porcaro@mann-hummel.com
Julia Voutour
Phone: 716-629-3135
Email: jvoutour@gelia.com
About Purolator
Purolator is an innovator of automotive filtration products for the aftermarket, manufactured to the highest standard by American workers in Fayetteville, N.C. Trusted by professional automotive technicians and do-it-yourself consumers across North America, the Purolator product line includes oil, air, cabin air and fuel filters. An industry pioneer since inventing the first oil filter in 1923, Purolator is backed by an internal team of forward-thinking engineers and countless filtration patents. The company’s mission to deliver solutions to support the improved performance of advanced engine and oil technologies reinforces a renewed brand promise – Nothing Gets By Us®.
For more information, visit www.PurolatorNOW.com.
About MANN+HUMMEL
MANN+HUMMEL is a leading global company in filtration technology. Under its two business units Transportation and Life Sciences & Environment, the Ludwigsburg-based Group (Germany) develops intelligent filtration and separation solutions that enable cleaner mobility, cleaner air and cleaner water. Thus, the 1941 founded family-owned company makes an important contribution to a clean earth and the sustainable use of limited resources. In 2021, over 23,000 employees at more than 80 locations generated a turnover of EUR 4.2 billion.
You can find further information on MANN+HUMMEL at https://www.mann-hummel.com/